Cookie Declaration
Last updated: March 30, 2026
PersonaPath uses cookies and similar technologies to ensure our website functions properly and to improve your experience. This declaration explains which cookies we use, why we use them, and how you can manage your preferences.
You can change your cookie settings at any time by clicking Cookie Settings at the bottom of the page.
Necessary Cookies
These cookies are required for the website to function and cannot be switched off. They are typically set in response to actions you take, such as logging in, filling out forms, or adding products to your cart.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_shopify_s |
Shopify | Session management and shopping cart | 30 minutes |
_shopify_y |
Shopify | Session management and store analytics | 1 year |
cart |
Shopify | Stores your shopping cart | 14 days |
cart_currency |
Shopify | Remembers your currency preference | 14 days |
cart_sig |
Shopify | Verifies cart integrity | 14 days |
secure_customer_sig |
Shopify | Customer authentication on login | 1 year |
localization |
Shopify | Remembers your preferred market and language | 1 year |
pp_consent |
PersonaPath | Stores your cookie preferences | 1 year |
Analytics Cookies
These cookies help us understand how visitors use our website so we can improve the experience. They collect anonymised data about page views, click patterns, and navigation. These cookies are only set with your consent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
ph_* |
PostHog (EU) | Product analytics, page views, session recording | 1 year |
_clck |
Microsoft Clarity | Stores Clarity user ID | 1 year |
_clsk |
Microsoft Clarity | Session management for heatmaps | 1 day |
CLID |
Microsoft Clarity | Identifies first-time users | 1 year |
Marketing Cookies
These cookies are used to show you relevant advertisements and measure the effectiveness of our campaigns. They may be set by our advertising partners and used to build a profile of your interests. These cookies are only set with your consent.
| Cookie | Provider | Purpose | Duration |
|---|---|---|---|
_ga / _ga_* |
Google Analytics | Traffic and conversion measurement | 2 years |
_gcl_au |
Google Ads | Conversion tracking from ads | 90 days |
_fbp |
Meta (Facebook) | Ad effectiveness tracking | 90 days |
__kla_id |
Klaviyo | Email marketing, segmentation, and automated flows | 2 years |
Preference Cookies
These cookies remember your settings and personal choices to provide a better experience. These cookies are only set with your consent.
| Storage | Provider | Purpose | Duration |
|---|---|---|---|
quizResults (localStorage) |
PersonaPath | Stores your quiz results locally to display recommendations | Until cleared |
Your Rights
Under the GDPR and applicable data protection laws, you have the right to:
- Withdraw your consent at any time
- Request access to your personal data
- Request deletion of your data
- Lodge a complaint with a supervisory authority
You can change your cookie preferences by clicking the button below, or via the "Cookie Settings" link at the bottom of every page.
For questions about our use of cookies, contact us at hello@persona-path.com.